Boutique has become a bit of a bad word in hospitality. It has meaning; it has value; it’s been dangerously overused in the past few years.

Stephanie Smith recently joined The AI Reality Check Series with Revenue Hub to discuss how AI is influencing hotel digital marketing and how hotels

Reading Time: < 1 minuteWorldwide: BWH Hotels has revealed upcoming openings for its boutique brand Aiden, with 58 properties now in operation and pipeline. 
The post Aiden reaches nearly 60 hotels in global portfolio appeared first on Boutique Hotel News.

Reading Time: 2 minutesWorldwide: Real estate advisory firm Avison Young is set to finalise a recapitalisation deal to support “growth, sustained profitability and long-term value”.
The post Avison Young agrees “transformational” recapitalisation deal appeared first on Boutique Hotel News.

Hospitality operators have spent the past several years adding QR codes to nearly every guest touchpoint, including welcome folders, elevator banners, checkout counters, and feedback kiosks. However, until recently, little data existed showing which of those placements guests actually use. A new study from Scanova, a QR code generation and tracking platform, offers one of the first large-scale answers. The analysis covers 7.4 million scans recorded across 52 hotel and resort brands, with each code […]
The post What Hotel Guests Actually Scan: New Data on QR Code Use in Hospitality appeared first on LODGING Magazine.

VANCOUVER, Canada—Operto launched a new assessment that gives individual hotels visibility into how predatory OTAs are targeting their brand in search, which third-party sites are competing for their guests, and the potential revenue impact on their property. Predatory OTAs, also referred to as rogue OTAs, and third-party booking sites bid on hotel names in Google Search, often appearing above a hotel’s official website when a traveler searches specifically for the property. Operto data shows that […]
The post Operto Launches Hotelier Assessment Detailing the Cost of Predatory OTAs appeared first on LODGING Magazine.

A new study by Deepak Sirwani, Shrishti Kumar, and Manoj Thomas examines how the format of hotel ratings—stars versus numerical scores—affects travelers’ booking choices, highlighting implications for hotel marketing and online distribution channels.

AI-driven travel planning is changing hotel visibility from a competition for search rankings to one for recommendations. Hotels need to understand not only whether they appear in AI results, but whether they are accurately associated with the experiences, audiences and attributes that matter most to their business.

Hotel Designs
Urban Cowboy goes glamping
Urban Cowboy goes glamping
Pauline Brettell.

Hotel Designs
The hidden complexity of hotel design
The hidden complexity of hotel design
Sophie Harper.

CHICAGO (August 13, 2026) — Hyatt Hotels Corporation (NYSE: H) and RJR Investments & Holdings Inc. today announced that Atlantic Suites Hotel has joined the Hyatt portfolio as an affiliated...

CHICAGO (August 12, 2026) – Hyatt Hotels Corporation (NYSE:H) today announced that one of its affiliates has entered into a franchise agreement for Hyatt Regency Palace Berlin. The landmark...

Marriott's best-rate guarantee now stops at two guests and needs a claim form. Radisson's just drops the rate. Your own guarantee page looks more like Marriott's.

The Mandarin Oriental Miami was imploded on April 12. Four months on, momondo lists rooms from $415 a night and TripAdvisor still ranks it #23 of 154 hotels in Miami. No AI invented that.

What are night stays on HotelsByDay? Yannis Moati, Founder and CEO at HotelsByDay launched night stays to cover the full 24-hour travel cycle. After more than ten years selling day-use hotel rooms, the company added traditional overnight bookings at HotelsByDay at Night. Day stays are booked on HotelsByDay.com. Overnight stays are booked at night.hotelsbyday.com. Eleven […]

A day stay hotel gives you a private room with a bed and a shower, booked for a set block of daytime hours instead of overnight. Guests book one to sleep off a red eye before work starts, to rest through a long layover, to nap between meetings, or to get a few quiet hours […]